Alex Cooper, the host of the well known podcast Call Her Daddy, is a media professional who has inspired me through her creativity as I have started to pursue my future in media. What stands out about Alex is she goes above and beyond while interviewing her guests, making it a priority to connect with them in a genuine way. She approaches every conversation with a unique perspective.
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Alex creates an environment where her guests feel as though they are sitting in her living room chatting as friends rather than high-profile celebrities. The intention behind this not only makes the interview less stiff and formal, but it also allows the listeners to feel like they are one of her friends in the room with her and her guest. Alex’s ability to get her guests to open up is something I definitely look up to. Asking questions that dig below the surface, allows her to have more meaningful conversations while still keeping the interview light and entertaining. Each episode feels unique, and her relaxed style keeps listeners, like me, engaged. The podcast never fails to be entertaining, and I love that each one has a different track it takes which keeps it interesting.
Alex also does a good job of integrating her own personality and dialogue through the ads she includes. Rather than them feeling out of place in the middle of the episode, they are seamlessly integrated because of her humorous take on the products. This allows the ads to be less intrusive and more authentic to Alex and her show. She ensures to make her partnerships align with her values, and they never feel out of place when you listen. Every episode is edgy and refreshing which ultimately makes her stand out against other creators. In order to be successful in this business it is important to be creative and unique, two things that Alex has mastered. I am consistently inspired by Alex, and I will continue to watch her and how she grows. As a young girl navigating the media industry, she’s relatable, and her success is something I find extremely motivating.
If you want to know more about how Alex built her multi-million dollar platform you can look here and find out the exact steps she took to build her brand!