What is DEI?
Diversity, Equity and Inclusion is a framework that was put together to pursue and advance fair treatment for all people, however DEI was really put in place to help people that have been dealing with discrimination or a lack of representation historically in the United States. DEI has done a lot of goood and has brought a lot of change in corporate, education, and social class settings. In 2025, DEI was cut and defunded by the U.S. government. The Trump adminstration sees DEI programs as wasteful and immoral. Ending Radical And Wasteful Government DEI Programs And Preferencing
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The Importance of Identity
ernment DEI Programs And Preferencing
Identity diversity is essential in society and public relations. It creates inclusivity, widens mindsets, and brings communities together. In a society with so much diversity, people bring unique experiences, backgrounds, and viewpoints to decisions that need more than one opinion. Identity diversity helps break down bias. It will also create equitable opportunities for people that are not heard. Organizations in the PR world, like PRSA, are trying to improve the lack of diversity in Public Relations. PRSA (2025) states:
The Diversity, Equity & Inclusion Committee is devoted to building consciousness by increasing visibility of DEI standards, resources and best practices for racial, ethnic, religious, sexual orientation and gender differences, as well as diverse skill sets, mindsets and cultures at all levels of the organization.
The DEI Committee commends PR firms and organizations that have established more diverse workplace environments, and those that have established management programs to help minority groups and LGBTQ+ practitioners move up the corporate ladder (paras 1,2).
Identity diversity is critical for original storytelling and effective communication in public relations. PR business professionals must understand and represent different audiences with different cultures and backgrounds. The messages echos with other races, cultures, and gender identities. Without diversity in public relations, campaigns risk being harmful or even threatening to specific cultural groups. This is why DEI is essential in fostering inclusive spaces that are fair to everyone.
Go0gle
Google has faced many problems regarding diversity, equity, and inclusion. However, in the public eye, Google has made it clear that it is committed to diversity. The company has struggled with workplace discrimination against employees. It is apparent that Google has Insufficient representation in senior positions and internal opposition to diversity, equity, and inclusion (DEI) programs. Glaser (2020) states:
Since 2018, internal diversity and inclusion training programs have been scaled back or cut entirely, four Google employees and two people who recently left the company told NBC News in interviews. In addition, they said, the team responsible for those programs has been reduced in size, and positions previously held by full-time employees have been outsourced or not refilled after members of the diversity teams left the company ( Para 2).
Questions remain about Google’s dedication to diversity in the long run because of the layoffs that have occurred inside its DEI teams due to internal conflicts and political opposition.
Refrences
Current and ex-employees allege Google drastically rolled back diversity programs. (2020, May 13). NBC News. https://www.nbcnews.com/news/us-news/current-ex-employees-allege-google-drastically-rolled-back-diversity-inclusion-n1206181
About Public Relations. (n.d.). PRSA. https://www.prsa.org/about/all-about-pr
(About Public Relations, n.d.)