Category: Uncategorized

Serving the Underserved

Defining a stakeholder when creating a campaign is not only smart, it’s imperative. It’s like driving across the country without GPS or a map. Who are you intending to reach? It seems to me that it would take longer to process and create any visuals without a roadmap. Recognizing your public and stakeholders is a critical task. According to Larder, Understanding your stakeholder, or the stakeholder of your client stops assumptions perceived by publics and allows the targeted communication of the organization to stay on track (Larder, 2018).


“invisibility is in essence the modern form of racism used against Native Americans. It is this invisibility that leads to a college access and completion crisis among Native American students.”

The American Indian College Fund

I’m assigned to create a mailer for a stakeholder, two actually, related to the University of Oklahoma’s Admission and Recruitment office and their outreach to prospective native students looking for a college that would fit their lifestyle and values.

Stakeholder 1

  • 18-22 years old,
  • Native American (male or female)
  • test scores allow for admission to OU
  • Undecided on what institution to attend after high school
  • Eligible regardless of involvement in ceremonials or dances
Chumash Day Pow Wow and Inter-tribal Gathering. The Malibu Bluffs Park is celebrating 23 years of hosting the Annual Chumash Day Powwow. By Hanna Tor

Stakeholder 2

  • 29-34 years old
  • Native American male or female (often a same tribe as student)
  • Parent
  • Tribal community member

How to Target

These two age groups and stakeholders are both Native American. As a native, I’m aware Native Americans fondness for color and vibrancy. Incorporating color and subtle glimpses of regalia might intrigue these stakeholders. At least it would signify to me that natives are recognized. There is a fine line between demonstrating and exploiting. Careful.

native american
By Joy Fera

While design elements are one thing and share mutual interest. Age and responsibility are where the two stakeholders separate in interests and how they might respond to situations or stimulus.

Using images of youth and college life would help foster an idea of acceptance and inclusion. Offering an image of a school that recognizes its native student body.

Sources

Larder, M. (2018, May 6). The importance of stakeholders in PR . linkedin. https://www.linkedin.com/pulse/importance-stakeholders-pr-maddison-larder

Spring 2023

Writing this in the middle of the second week of classes for the Spring 2023 semester. Media writing, Beginning Kiowa continued, Introduction to Non-profits and Digital Humanities are the courses I am enrolled. This semester I am taking classes in person. This method, the traditional way, works better for me. I don’t mind online courses, however, I enjoy interacting with classmates. They are the ones that really understand what you are going through. On another level, they don’t. We don’t know what’s going on outside of the class for each individual. It’s a complicated world with complicated problems. This semester this blog will bring you the usual ramblings of a father in need of sleep while attempting to balance full time work and school duties. It is a wonderful world and I intend on changing the course of my trajectory one day at a time. Cheers

Top 12 Favorites

Over the past year, had the chance to list my top 12 movies, music and other media. The last list being top 12 Christmas movies. The lists are intended to reflect sheer likability. The lists are not created in an attempt to rank the movies. Just twelve of my favorites.

Top 12 Christmas Movies

  1. National Lampoons Christmas Vacation
    • It’s a Wonderful Life
    • A Christmas Story
    • Scrooged
    • The Nightmare Before Christmas
    • Home Alone
    • A Charlie Brown Christmas
    • The Year Without Santa Claus
    • Prancer
    • Rudolph the Red Nosed Reindeer
    • The Little Drummer Boy
    • Gremlins

    Top 12 Sports Movies

    1. Major League
    2. Field of Dreams
    3. A League of Their Own
    4. Rocky
    5. Eight Men Out
    6. The Hustler
    7. Kinpin
    8. Hoosiers
    9. FoxCatcher
    10. The Mighty Ducks
    11. The Bad News Bears
    12. Bloodsport

    Top 12 Movies

    1. National Lampoon’s Christmas Vacation (1989)
    2. Batman (1989)
    3. Dracula (1931)
    4. Casino (1995)
    5. Pulp Fiction (1994)
    6. American Graffiti (1973)
    7. Easyrider (1969)
    8. The Exorcist (1973)
    9. Nightmare on Elm Street (1984)
    10. Private Parts (1997)
    11. The Big Lebowski (1998)
    12. Young Guns (1988)

    Top 12 Bands

    1. The Beatles
    2. Tool
    3. Black Sabbath
    4. Foo Fighters
    5. Stone Temple Pilots
    6. Tom Petty & The Heartbreakers
    7. Led Zeppelin
    8. The Rolling Stones
    9. Pearl Jam
    10. Steely Dan
    11. Van Halen
    12. The Doors

    Top 12 Songs

    1. Tool – The Patient (2001)
    2. The Beatles – Something (1969)
    3. Pearl Jam – Once (1991)
    4. Soundgarden – My Wave (1994)
    5. Steely Dan – FM (No Static)(1978)
    6. Tom Petty – Wildflowers (1994)
    7. The Supremes – Where Did Our Love Go (1964)
    8. Smokey Robinson & The Miracles – I Second That Emotion (1967)
    9. Duran Duran – Ordinary World (1992)
    10. Bob Wills & The Texas Playboys – Stay A little Longer (1945)
    11. Stone Temple Pilots – Sour Girl (1999)
    12. Little Richard – Long Tall Sally (1956)

    Here Comes Santa Claus!

    I sit here thinking about the coming Christmas holiday with dread. As a father, I have a hard time wrapping my head around the idea of keeping it all together during this season of giving. I am talking momentarily, of course. I saw a post on social media that said, “finish your Christmas shopping..”. I thought to myself, “who has it all done, that they could finish their shopping this weekend with this particular event”? Are we expected to have it all done by now? I haven’t even given one thought to Christmas this year yet. I was even reluctant to include the ‘yet.’ In life, there is opportunity cost. I am waging my opportunity cost against attaining a Bachelor’s degree from Gaylord College to increase my earning power. I cannot even think about Christmas gifts until after finals week. Even then, where is the money going to come from?
    I mentioned opportunity cost earlier. Mine include being unable to work a legitimate full-time job or have expendable income for Christmas. Let’s face it, this holiday’s meaning is lost in online shopping, Black Friday bullsh*t. I remember as a kid, there was this scent of evergreen that was present throughout my childhood. Up until a few years ago, I had not even recognized the smell, but I have recently been on the search for it. I know it sounds ridiculous and such a waste of time, but that scent, for me, signaled Christmas. I seemed so pervasive when I was young. This change, I get older, and the scents dwindle. This post swerved into traffic a paragraph ago, have a good day.

    First Amendment

    1 Description
    Over the holiday, I surveyed six people about the freedoms of the First Amendment. The survey consisted of a question about passing a ‘new’ amendment the Congress was about to enact as law. This new law would allow fundamental freedoms under the Constitution’s First Amendment. Unfortunately, the subjects weren’t aware that I was speaking of the Amendment that’s been a part of the U.S. Constitution since 1791.
    The age groups of the small study included two subjects over forty. The second group had two participants fifty and over, while the third group consisted of two seventy-plus participants.
    While all agreed with their newfound freedoms, the participant’s recognition of the First Amendment was mixed. Fifty percent of each group, except the forty-plus group, recognized the freedoms as part of the First Amendment and seemed familiar with its allowances. In addition, all six participants agreed that the freedom of religion and speech was integral to our society. However, two participants in the 60+ group felt that freedom of the press and assembly were just as important. None of those quizzed thought that the rights went too far. However, two of the six (one 70+ and 40+) thought they might not go far enough to protect citizens from the government.

    40+ (Wife R) agrees – did not recognize (Friend 1 – Male R) agree – did not recognize – 50%
    50+ (Co-Worker 1 – Male D) agrees – recognized (Co-Worker 2 – Male R) agrees – did not recognize – 50%
    70+ (Parent 1 – Father D) agrees – did not recognize (Parent 2 – Mother D) agrees – did not recognize – 50%

    2 Analysis
    The patterns that emerge here are the younger of the three age groups did not solely recognize the First Amendment. They knew they recognized the freedoms but couldn’t label the Amendment by name. Support and agreeance answers are another pattern we can see here. All agreed that freedoms are essential, but the females I talked with agreed that the freedoms didn’t go far enough in protecting the sovereignty of females. It was a common theme between the two of them. Another pattern that emerged during the conversations was the mention of Twitter and Elon Musk during our discussions. My co-workers felt strongly about free speech because of our occupations as broadcasters, responding to it as fundamental for journalists.

    3 Interpretation
    In this less-than-scientific poll, the patterns loosely show that females may feel that the First Amendment doesn’t go far enough in its protection. Their answers were similar. Their support is attributed directly to the freedoms females are allowed and others remarkably denied. However, regardless of their political leanings, they all felt that freedoms were critical and supported the First Amendment. The older groups knew the freedoms. One Native American in the group noted the idea of sovereignty and the rights that the First Amendment affords not all groups.

    4 Evaluation
    The interviewees judged the freedoms as the backbones of our Democracy. They mentioned that these were fundamentals of the current law. It was tough because these questions were difficult to work into a conversation and keep it internal that this is the First Amendment. My co-workers thought I was off asking them such a serious question and subject matter. However, they did mention past experiences and dealing with the First Amendment directly in their media careers. The older groups had more to say about their experiences when encountering First Amendment. Those I interviewed had some knowledge of the First Amendment from decades ago. I was impressed with my Mother’s answers; she is very reserved and quiet with her opinion until you ask her. She talked about women’s rights in a way I had never heard her talk about women’s rights and their freedoms. The fact that women still feel like their voice is non-existent is archaic and needs eradicating efficiently. It is fascinating that of the patterns that emerged is one about women and their rights fitting with (or not) the Amendment. When I mentioned the freedoms, these women felt particular about how the law of the land affords these unalienable rights and privileges to women.

    5 Engagement
    It seems other groups of people of different races share women’s feelings about freedom. According to the Knight Foundation, beginning in 2011, the race and gender of high school students have created differences in support of the First Amendment. Their research also reflects that boys show more enthusiasm for those that say whatever they want in a public setting. According to the study, future support shows amendment overreach in students of color. It seems ironic because I encountered results showing that gender may play an essential role in support of the First Amendment and its freedoms.

    This Week…

    This morning I woke up and had an overall refreshed sense of being. The typical 5 hrs a night must have sufficed for the body. I was thinking about this week’s to-dos. Write about Greybriar House, pay my mortgage, book Jake Trotter for Al, Check on Student aid from Kiowa Tribe, and that’s not it. But it already seems overwhelming. Unlike the ordinary college student, my day begins with the awakening of an almost two-year-old little boy named Wyatt. He wakes us both up with screams and the occasional cry. I usually get a drink ready before entering his darkened cave. It’s easy appeasement with a 4-ounce nutritional drink, a favorite.

    We change his diaper, and then it’s off to the living room to pop on the Halloween version of Hey Bear Sensory.

    Mondays are crazy busy as I also have a nine-year-old who is getting ready for school. Thank goodness my wife can take her because I am usually on my way to Norman from eight-thirty to nine-fifteen for class at nine-thirty. I said this wasn’t going to be, dear diary, but this is what I felt this early. Look, it’s a milestone for me this morning. I spend most of my day on campus with Media discussion and Kiowa later in the day. It’s almost time to fix Cream of Wheat for these children. Until next time, cheers, and have a good day.

    Supreme Leader

    I worked for a vapor company during the height of the vapor craze from 2014-2016. I worked as a wholesale account manager who dabbled in product marketing. Product releases were plentiful as any concept you could attach to a flavor of e-liquid begged for a brand identifier. In our office, the collective at The Treehouse on Buzzard Hill was once a potent wholesale, marketing, and branding department of this particular defunct vapor company. We sold thousands of gallons of e-liquid across the country and had a blast in each city we visited. In addition, we set up our booths at vapor trade shows across the country and made market visits to clients’ stores. These stores ranged in size from the emporium style to boutique vapor stores. Remember all the vapor shops around a few years ago?

    We had vapor vending in Henry Hudson’s around town. Also had them in Lucky Star Casino in Concho and Clinton.

    What a time of free market society and money. It happened around the country, from trade show to trade show, and I met the same people and new customers from each show. The amount of money generated during the industry’s height was incredible. If a brand or concept to sell liquid could be conceptualized, the folks in the flavor lab could perfect the mixture, and the artwork could be created, then it could be taken to market. Its now a messy, expensive process with no promises from the FDA. A ton of creative people operated within the community. Yay or nay, the vaping industry was a bustling industry until the FDA became involved and big tobacco decided profits were at a point where they had to react.

    Powered by WordPress & Theme by Anders Norén