So what is PR Design? PR Design has been, by far, one of the most beneficial public relations courses I have taken during my time at Gaylord. PR Design as a class taught me a lot of beneficial design tips and took a deeper dive into the design choices the professionals make. I learned a …
Continue reading “Concept to Creation: How PR Design Helped Me With My Communication”
There are a lot of things that need to be considered when designing for digital. Whether it’s social media post, email campaigns or presentation templates, there are many different calculating design decisions that need to be made. Throughout the PR Design course I have learned a lot of tips and tricks, and plenty of advice …
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Full transparency: my experience with Photoshop was not the smoothest. It took me a while to get the hang of the tools and how to utilize them in the most efficient ways. The only Adobe platform I had experience with was InDesign, and I needed quite a bit of experimenting to get good at using …
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A crucial step to success is being able to identify your key stakeholders. Knowing who you’re trying to connect with and being able to understand their motivations and values is essential to creating messages that will resonate with them. In this post we will focus on two critical stakeholders: high school varsity softball players and …
First Impressions Count: Why Your Stationery Matters First impressions are super important in the world of PR. Crafting an image that accurately portrays your brand and who you are is vital to your career and future success! Your stationery can speak louder volumes than most PR professionals realize when they’re just starting their careers. Crafting …
Continue reading “Stationary That Stands Out: Essential Design Tips for PR Pros!”
Boldness and Creativity: My Key Messages My brand is committed to being bold, creative and daring. The key message I want my brand to communicate is that embracing individuality, practicing creativeness and boldness can ultimately be the best decision you ever make. I want those around me and myself to take risks that lead to …
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My Mission: Boldness and Creativity My mission is to bring a unique perspective to everything I do. I want to embrace boldness and creativity. It is important to me to craft messages that are different and convey what I do and say in a way that’s fresh and new. Standing out and making an impression …
My Experience Creating the Typesetting Assignment was extremely challenging for me. I had never used Adobe InDesign and it was a bit of a struggle for me when learning the tips and tricks to make my life easier! I still have a lot to learn on InDesign, but the Typesetting Assignment allowed me to dip …
So What Even Is Typography? We see the use of typography multiple times every single day, and most of us probably don’t even realize it. Typography is the visual component of the written word. This includes many different ways of altering text, such as making sure to choose the correct positioning of the text, the …
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Crisis Management And The Importance Of It’s Aspects Crisis communication and crisis management are two essential aspects of public relations. A crisis is almost inevitable to most companies. Episode 32 of The PR Podcast by Jodi Fisher with guest speaker Molly McPherson discusses a lot of different aspects of managing a crisis and the some …
Continue reading “Be Prepared: A Critical Crisis Management Strategy For All Organizations”
