PR Research: Effectiveness and Importance The dynamic field of public relations greatly depends on research to guide tactics and gauge effectiveness. This blog post covers effective practices in PR research and looks at a noteworthy campaign failure that was attributable to inadequate research. When public relations research is conducted correctly, bias should be eliminated and …
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World War I and Propaganda Techniques The use of propaganda has been around for a long time and used through many different historical events. World War I (1914-1918) was unlike any war fought before, and the United States needed all the members throughout the nation to be involved in the war efforts (University Libraries University …
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Ivy Ledbetter Lee’s Influence On Public Relations Ivy Ledbetter Lee (1877–1934) is known for his influential work in shaping the perception of public relations as well as standards in the career itself (Meade, 2020). Lee’s work in public relations is still highly regarded and used in the profession today. “It was the creation of ethical …
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According to the Oxford Reference, media law is the legislation through which governments regulate the mass media; including issues of censorship, copyright, defamation, broadcast law, and antitrust law. I learned a lot about media law this semester and did my own research outside of class as well. Media law is essential to keeping the peace …
Majoring in public relations and choosing it as a career path was something I always had in mind. I grew up watching Sex and the City, and Samantha Jones was always my favorite character. She worked in PR and had her own firm and always just seemed so successful to me. She planned parties for …
With Halloween approaching, I wanted to share the top 10 horror movies I have on my list to watch before October 31st! Horror is my favorite movie genre, so I would personally consider this to be a top-tier list. I’ve created the list with the idea that you start at #10 10 days before Halloween …
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As someone who despises being sick, I am a huge advocate for taking necessary precautions when fall and winter roll around. As a college student, almost everyone I know gets at least a little bit sick when coming back to school. That being said, as cooler weather hits, the sickness tends to linger and worsen. …
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The Hunger Games trilogy has been one of the most popular book series of my generation. The books have been turned into movies that are extremely successful and have grown a pretty large fan base. For me, The Hunger Games has always been one of my absolute favorite book trilogies that I’ve ever read. I …
I haven’t always known that I wanted to take the media route when it came to my future career. I’ve bounced around different ideas ever since I can remember. Despite this, I have always looked up to Erin Andrews. I’ve seen her on TV ever since I can remember and I wanted to be just …
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